How to scale your digital transformation

"You need to think about customer experience and work backwards to the technology." — Steve Jobs.

The term, “digital transformation” describes a shift towards the integration of digital tools into all aspects of the business. This shift changes how businesses reach their customers, and streamlines their functions across all domains. It is a reminder that day-to-day operations and processes, no matter how big or small, can be transformed by a technological framework.

Strategy and innovation, along with technology, constantly improve productivity in all fields of business. Relying on the old systems and operations won't be enough to survive in the competitive era of 2022.

Digital transformation relies on an existing digital ecosystem that allows your business to remain competitive in an ever-evolving industry landscape. Forming a digital transformation strategy is vital for the survival of brands where customers evolve day-by-day and expect more than just products. Your strategy should upgrade existing workflows and seamlessly integrate all your business domains.

Nowadays, small businesses find it challenging to find the perfect software that encloses all of their workflows. This drives demand for software integration. Small businesses should focus on integrating all of their software into one seamless workflow.

Here are a few of the challenges that businesses are facing:

  • Systems that run on dedicated servers based on a local network connection

  • Lack of cloud technology across all their systems

  • Managing organizational, regulatory, and geographical boundaries

What Drives Digital Transformation

The rapid pace of emerging software solutions makes it hard for businesses to know which ones are right for their company. This contrasts with the days before the technology age, where new solutions disrupted the industry space and the market stabilized over time. It's becoming common for businesses to feel pressure to install new software out of fear of lagging behind the competition. As a result, companies end up with siloed tools that do not work together. It suppresses innovation because all the tools are separate and uncoordinated. Without a solid strategy for digital transformation, businesses are forced to be traditional. A quality digital transformation creates order out of chaos.

10 Best Practices to Develop a Framework for Digital Transformation

1. Take a holistic, company-wide approach to digital transformation.

2. Build customer-centric processes. Start with the customer experience. Your digital tools should support your operating framework.

3. Have a basis for comparison. Run an audit to establish a benchmark. That way, you can track your progress.

4. Identify your ideal customers' pain points.

5. Identify your target market.

6. Develop a roadmap for the customer's journey.

7. Design an ecosystem of tools that seamlessly integrate, share information, and sync data across systems.

8. Leverage new cloud technology.

9. Hire the right talent.

10. Leverage data and analytics software from your cloud-phone system dashboard and other software integrations. Use them to evaluate your team members and processes.

Depending on your overall transformation goals, there are multiple platforms available to help you succeed and meet your objectives.

However, there are various multipurpose tools that can benefit all types of businesses, and we’ll go over a few of them below:

  • Instant Messaging apps like Slack and Flock

  • Sales Management tools like HubSpot’s Sales Hub

  • Standard Operating Procedures (SOPs) tools like

  • Customer Relationship Management (CRM) Software like HubSpot

  • Video Chat Software like Zoom and Skype

So, How Can Panga Solutions Play a Role in This Process?

Panga Solutions can help you integrate digital transformation initiatives into your business functions and guide you throughout the scaling process to meet your objectives. Our team of experts have over 15 years of experience in Integrations Management and Consulting. Would you, too, like to reap the benefits of integrating your business systems with Panga Solutions? Let’s talk!

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